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In 2012, Zuckerberg made a phone call that changed social media forever.

In 2012, Zuckerberg made a phone call that changed social media forever. He offered $1 BILLION for a 13-person photo app with zero revenue. That "crazy" deal was just the beginning of the most brilliant monopoly scheme in tech history. Here's why... 🧵

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Performance

Key metrics and engagement highlights

Views
346,484
161.2%
CTR
4.46%
0.5%
Retention
58.5%
17.4%
Engagement
0.27%
65.3%
Growth
52
58.8%
Content mix
How this thread is built
Images
83%
Videos
11%
Text only
6%
Read time
3:54
Audience retention
How far readers make it through the thread
Retention score
58%
Early retention
97%
Completion
29%
Average Tweets read9.9
In 2012, Zuckerberg made a phone call that changed social media forever.
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This thread
Typical retention not available
Chart guide
Full Thread
Hook and key tweets
In 2012, Zuckerberg made a phone call that changed social media forever. He offered $1 BILLION for a 13-person photo app with zero revenue. That "crazy" deal was just the beginning of the most brilliant monopoly scheme in tech history. Here's why... 🧵
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