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Only 6% of Americans own a business.

Only 6% of Americans own a business. And of that, less than 1% ever hit $1,000,000 in revenue. After investing in businesses for 15 years, here are three reasons why 99% of businesses never scale past 7-figures:

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Key metrics and engagement highlights

Views
210,774
52.5%
CTR
5.60%
22.5%
Retention
51.3%
17.3%
Engagement
1.57%
2.3%
Growth
392
29.0%
Content mix
How this thread is built
Images
38%
Videos
13%
Text only
50%
Read time
3:39
Audience retention
How far readers make it through the thread
Retention score
51%
Early retention
95%
Completion
26%
Average Tweets read7.7
Only 6% of Americans own a business.
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Only 6% of Americans own a business. And of that, less than 1% ever hit $1,000,000 in revenue. After investing in businesses for 15 years, here are three reasons why 99% of businesses never scale past 7-figures:
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