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This kid just DESTROYED Red Bull with a "fungus energy drink."

This kid just DESTROYED Red Bull with a "fungus energy drink." At 15, he started brewing a rare mushroom in his parents' basement. Everyone thought it was just a "weird" teenage hobby. Today, it's worth over $1 BILLION. Here's how he did it... 🧵

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Performance

Key metrics and engagement highlights

Views
133,841
36.4%
CTR
2.60%
52.9%
Retention
56.1%
5.2%
Engagement
0.66%
30.2%
Growth
3
93.5%
Content mix
How this thread is built
Images
63%
Videos
25%
Text only
13%
Read time
3:26
Audience retention
How far readers make it through the thread
Retention score
56%
Early retention
93%
Completion
25%
Average Tweets read8.4
This kid just DESTROYED Red Bull with a "fungus energy drink."
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Hook and key tweets
This kid just DESTROYED Red Bull with a "fungus energy drink." At 15, he started brewing a rare mushroom in his parents' basement. Everyone thought it was just a "weird" teenage hobby. Today, it's worth over $1 BILLION. Here's how he did it... 🧵
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