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IKEA isn't a furniture store. It's a $50 billion psychological trap.
IKEA isn't a furniture store. It's a $50 billion psychological trap. You walk in for a $20 shelf. Two hours later, you’re leaving with a cart full of things you didn’t plan to buy. Here’s how IKEA hacks your brain to make you spend more:
Performance
Key metrics and engagement highlights
Views
153,804
222.5%
CTR
3.35%
9.3%
Retention
78.5%
4.5%
Engagement
1.49%
99.4%
Growth
132
778.4%
Content mix
How this thread is built
Images | 56% | |
Videos | 56% | |
Read time | 1:47 |
Audience retention
How far readers make it through the thread
Average Tweets read6.3
IKEA isn't a furniture store. It's a $50 billion psychological trap.
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This thread
Typical retention not available
Chart guide
Full Thread
Hook and key tweets
IKEA isn't a furniture store. It's a $50 billion psychological trap.
You walk in for a $20 shelf.
Two hours later, you’re leaving with a cart full of things you didn’t plan to buy.
Here’s how IKEA hacks your brain to make you spend more:
Notes
Add observations or ideas tied to this thread