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When Apple was dying in '97, Steve Jobs begged Bill Gates for money.
When Apple was dying in '97, Steve Jobs begged Bill Gates for money. Everyone thought it was out of desperation. But this “act of humility” was actually the most ruthless business move in history. Here's the attack Gates never saw coming: 🧵
Performance
Key metrics and engagement highlights
Views
499,351
46.6%
CTR
5.72%
33.6%
Retention
72.5%
21.9%
Engagement
0.67%
46.1%
Growth
147
29.1%
Content mix
How this thread is built
Images | 53% | |
Videos | 24% | |
Text only | 24% | |
Read time | 3:43 |
Audience retention
How far readers make it through the thread
Average Tweets read11.6
When Apple was dying in '97, Steve Jobs begged Bill Gates for money.
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This thread
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Full Thread
Hook and key tweets
When Apple was dying in '97, Steve Jobs begged Bill Gates for money.
Everyone thought it was out of desperation.
But this “act of humility” was actually the most ruthless business move
in history.
Here's the attack Gates never saw coming: 🧵
Notes
Add observations or ideas tied to this thread