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In 2009, Domino’s Pizza was a national joke.

In 2009, Domino’s Pizza was a national joke. They lost $1.4 Billion. Customers hated their "cardboard flavor." Instead of fighting it, they admitted the truth—and turned it into a $15 Billion comeback. Here’s the full story:

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Performance

Key metrics and engagement highlights

Views
244,422
73.9%
CTR
4.17%
51.6%
Retention
56.9%
4.4%
Engagement
0.59%
52.0%
Growth
40
64.6%
Content mix
How this thread is built
Images
58%
Videos
26%
Text only
16%
Read time
4:04
Audience retention
How far readers make it through the thread
Retention score
57%
Early retention
97%
Completion
18%
Average Tweets read10.2
In 2009, Domino’s Pizza was a national joke.
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This thread
Typical retention not available
Chart guide
Full Thread
Hook and key tweets
In 2009, Domino’s Pizza was a national joke. They lost $1.4 Billion. Customers hated their "cardboard flavor." Instead of fighting it, they admitted the truth—and turned it into a $15 Billion comeback. Here’s the full story:
Notes
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