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Nir Eyal spent 5 years studying why 3.8 BILLION people have a phone addiction.

Nir Eyal spent 5 years studying why 3.8 BILLION people have a phone addiction. His finding? Your phone isn't the addiction—ESCAPING YOURSELF is. Your willpower will make the addiction worse. Here's his 4-step protocol to heal your dopamine friend brain today: 🧵

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Nir Eyal spent 5 years studying why 3.8 BILLION people have a phone addiction.
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Nir Eyal spent 5 years studying why 3.8 BILLION people have a phone addiction. His finding? Your phone isn't the addiction—ESCAPING YOURSELF is. Your willpower will make the addiction worse. Here's his 4-step protocol to heal your dopamine friend brain today: 🧵
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