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Everyone laughed at Dior's "wasteful" first collection.

Everyone laughed at Dior's "wasteful" first collection. But today it makes more money than Chanel and Ralph Lauren combined. $151.88 BILLION in market cap value from one decision. Here's how Christian Dior quietly made the greatest comeback in fashion history:đź§µ

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78,693
66.8%
CTR
1.56%
95.4%
Retention
70.3%
4.5%
Engagement
0.45%
63.4%
Growth
0
100.0%
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121%
Read time
5:06
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Retention score
70%
Early retention
92%
Completion
52%
Average Tweets read16.2
Everyone laughed at Dior's "wasteful" first collection.
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Everyone laughed at Dior's "wasteful" first collection. But today it makes more money than Chanel and Ralph Lauren combined. $151.88 BILLION in market cap value from one decision. Here's how Christian Dior quietly made the greatest comeback in fashion history:đź§µ
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